THE MASS MEDIA AND POLITICAL AWARENESS IN EKET LOCAL GOVERNMENT AREA

In general, media have held strong appeal to various people of different culture and different opinion. They have not relented to pursue political goals in order to educate the masses. This is what led to the choice of this research titled "The media and its political awareness in Eket Local Government Area". A case study of AKBC Programme. On the whole 150 respondents were chosen and all the questionnaires were adequately filled and it was found that AKBC radio programmes and fully been aware of political event in Eket. AKBC radio had been involved in propaganda of political aspirants but AKBC radio programme could not much be elaborated because of non-access to political information from the council, the programme could not fully :educated the masses on political matters and stress on political ethnics. Therefore it was recommended that the AKBC radio should be allowed to get direct access to political information and AKBC should devices more meaning to highlight rural dwellers and imitate them into the political ethnics,