OWNERSHIP INFLUENCE IN BROADCAST MEDIA ORGANIZATION

This study examines critically the objectivity as one of the cornerstones of journalistic ethics, the work examines how objective A-Z television in its reporting and coverage as Enshrine by the regulatory laws binding the medium as one of the watch dogs of the society. The research also looks at the influence of Ownership co-operations of the pres objectively was measured by three criteria balance, neutrality and prominence. The study further established the dilemma of the editorials content of broadcast medium coupled with informative disposition of the press. The technique used was simple random sampling technique while data was analyzed using simple percentage. The findings show that A-Z television has lost its objectivity due to the influence on the journalistic ethics by both individual and government ownership. Based on this, it was recommended that journalist should, among other things strive harder to be objective and act more responsibly as it befits members of the fourth Estate of the Realm. so as to be relevant to audience members.