INFLUENCE OF NOLLYWOOD ON LIFESTYLE OF YOUTH

 Abstract

This aim of this project research is to analyze the effect of Nollywood on lifestyle of youth, in Enugu urban area. The study critically analyzes the influence of Nollywood on lifestyle of youths in Enugu Urban area. Five chapters were used to achieve our win on this topic. Chapter one: introduce the topic in forms of background to the study, significance of the study, objectives, definitions of terms and references. Chapter two- deals with review of related literatures and comments. Chapter three in accomplishing this task, we adopted the historical methodology in our research using investigative approach. Chapter four- analysis of the data collected in chapter three. Chapter five- we made conclusions and recommendations based on the topic we have studied. It is our belief that this research is an additional material or knowledge in this area of human endeavour

 CHAPTER ONE

INTRODUCTION

• Background of the study

Film is a series of moving picture recorded with sound that tells a story, shown on the television or at the Cinema.  As part of Mass Communication, it involves the use of vision and sound (audio-visual) in transmitting and disseminating its messages. The messages can be used in educating, informing, entertaining and socializing its target audience. One of the most debated aspects of film is extent to which violence of the film influences social behaviour.  Also there has been scant scientific evidence to prove causal relationships such as one between violence of film and increase in crime rate.  However, from the earliest days of medium, adults have expressed concern about the influence of film on the youth.  Parent have shown anxiety about the influence of violence of film on youth, since at that age, a child’s social adjustment or mental health is affected.  A cursory look shows that so many films are full of vices like shooting, killing and harassment.  It was therefore, the aim of this study to show a nexus between the rising rate of crime amongst youth and that of film violence viewer sly in Enugu urban. Nollywood is the name attributed to Nigeria’s movie industry. By definition it is Nigeria’s movie industry by Nigerian production teams for the Nigerian people. Nollywood has over the years become a world phenomenon, as its movies are being sold in Ghana, Togo, Kenya, Uganda and South Africa as well as Jamaica, USA and the UK to name a few. Now the name itself had caused a bit of a protest in the earlier days, as a lot of Nigerians felt it was imported and derived from Hollywood and Bollywood. (Not really a bad feat as these is the two heavy weights in the movie industry internationally) There was also that little issue of the name being coined by a foreigner, some didn’t like it, but the good thing is that Nollywood as a name has moved far beyond these earlier hiccups, no-one actually thinks twice about the origin of the name today. It has become accepted that Nollywood applies to the Nigerian Movie Industry.

1.2 STATEMENT OF THE PROBLEM

The boom in home Nollywood productions and the corresponding audience interest have attracted a lot of attention to the sector. There is hardly any newspaper in Nigeria that does not devote space to this phenomenon. A lot has been written on the technical quality and aesthetics of the home video productions. The slants of the comments have always been against the emphasis on sex, violence, fetishism and other negative tendencies. Similarly, the production quality of these films has also been severely criticized.