ABSTRACT
This project is a research on strategic planning as tool for
achieving organizational objectives a case study of coca cola bottling company
Ilorin. The aim of study is to examine how strategic planning aids the
achievement of organizational objectives.
Chapter one of this project starts with introduction of the
study, the problem of huge amount of money needed to have a good strategic
playing run smoothly e .t .c aims and objectives of the study deals with how a
good strategic plan con be used to achieve organizational goals such as profit
maximization greater productivity e. t. c. hypothesis formulation was used to
give a direction to the problem of
matter finally in this chapter terms used were being defined e. g planning,
strategic e. t. c.
Chapter two is on literature review, it gives a broad
knowledge of the meaning of strategic planning the types of strategic planning
e. g international strategy, retrenchment strategy e. t. c. the importance of
strategic planning such as giving guideline for the organizations activities,
giving the manager the organization clearly designed goals and methods for achieve
these goals e. t. c management approach was also discussed such as the
scientific, the behavior approaches e. t. c.
In chapter three, the research methodology was examined which
deals with a brief historical background of the case study the research method
use e. g the use of questionnaire personnel interview the research instrument
and sampling design and procedure.
Chapter four is presentation and analysis of data of the
questionnaire were administered and responses duty collected, interpretation of
the data.
Chapter five is the summery conclusion and recommendation of
the research on the basis of analysis and funding can be used as a tool for
achieving organizational objectives.
Title page
Certification
Dedication
Acknowledgement
Abstract
Table of
content
CHAPTER ONE: INTRODUCTIONS
- Problem
of study
- Statement
of hypothesis
- Aims
and objective of the study
- Scope
of the study
- Limitation
of study
- Definition
of term
CHAPTER TWO: LITERATURE REVIEW
2.1 Definition of strategic planning
2.2 Type of strategic planning
2.3 Importance of strategic planning
2.4 Management approaches
CHAPTER THREE: RESEARCH METHODOLOGY
3.1 Historical background of the case study
3.2 Research method used
3.3 Research instrument
3.4 Sampling design and procedure
CHAPTER FOUR: PRESENTATION, INTERPRETATION AND ANALYSIS OF DATA
4.1 Presentation data
4.2 Interpretation of data
4.3 Analysis of data
CHAPTER FIVE: SUMMARY, CONCLUSION RECOMMENDATION
5.1 Summary
5.2 Conclusion
5.3 Recommendation
Bibliography
CHAPTER ONE
INTRODUCTION
- BACKGROUND OF THE STUDY
Coca cola bottling business
environment, business administration, educational sector e.t.c make use of planning to make important
decisions, recognizing decision making
applied in the process, They collect data, organize analysis interpreting and
implementing the result for both present and future used.
The organizational mission and
functions such as forecasting, planning organizing, motivating coordinating and
controlling as the effective and efficient means by which organization con
survive and also satisfy their customers need.
However organization is defined as a
group of people bound together to provide unity of action for the achievement
of a predetermined objective. It con also be see as a process of coordinating
individual effect to accomplish common objectives.
Since planning is an independent variable while organization is
depend the success or failure of it application will depend on how all it as
been positively combine with the use of planning.
In resent years, the development of planning in the
organizational filed has brought about a substantial change in the organization
thinking and practice .The leaning of planning is almost always a wise
investment especially for those who are planning to make a carrier in the field
of management.
However, planning have been closely considered from the perspective that it enhance knowledge acquiring and decision making ,so many texts have been written open the subject organizational and planning, beside good organization should always make use of planning always with the use of statistic data for problem solving and decision making to accomplish organizational goods and objectives.