AN EVALUATION OF BUSINESS PROMOTIONAL STRATEGIC AND SMALL ENTERPRISE GROWTH IN UYO LOCAL GOVERNMENT, AREA.

1. To determine the effectiveness of promotional strategies of Asur investment company. 2. To determine the impact of promotional strategies on customer patronage of Asur investment company. 3. To determine the impact of promotional strategies in creating consumer awareness of Asur investment products. 4. To appraise the promotional strategies adopted by Asur investment company increase their profitability. 5. To determine the impact of promotional strategies on increasing sales volumes of Asur investment company. 6. To determine the impact of promotional strategies on customers attention for Asur investment product. 7. To determine the impact of roles of Asur investment company, in the promotion of small scale business 8. To recommend other ways in which the existing investment company can be improved for effective performance of small scale business assistance.